Its a while ago I gave you guys my last book recommendation.
So its about time I finished a book that I really really enjoyed reading again.
Its called Pitch Anything, and it sets out the process the author has used to successfully pitch for over $400m in funding.
You will need to see through some of the usual hype and im sure like my last post that a few people wont be able to and therefore ignore this recommendation.
Thats your choice.
For those that dont – you will go through this book in a couple of days, or a single session if your a quick reader.
There are some really solid lessons here that you can apply to any pitch – offline and online!
He sets out a 5 step process of "influence" (or pitch):
- Setting the frame / frame control
- Telling the story
- Revealing the intrigue
- Offering the prize
- Getting a decision
If you liked Neil Straus’ "The Game" you will find many similarities in this book to the methods used. Some say its PUA for Business.
Enjoy, and let me know what you think about this one!
I’ll buy the book soon. Looks like a good read.
Thanks for the recommendation
here’s an interview for those who want to know a bit more about the author and his book before buying the book:
heres the itunes link for those that are not members of mixergy:
I’ll check it out. Last recommendation was actually pretty killer dude, and I was one of the skeptics
Here is a book review of it:
(a bit long and sometimes classic slow ed, but just run it as 2x)