This is a screenshot from one of my campaigns.
How do you handle the narrowing down part of your campaign? If this were your campaign would you just keep – "Want a relationship" and dump the rest to narrow it down further or would you keep all of them?
Try splitting the campaign into two with ‘want a relationship’ in one campaign and ‘Looking for ….’ in the other and see what the impression difference is between the two? See the cost of traffic for the two and base your campaign direction from that.
Just my 2 pennies worth.
you need ALOT more data before you mess with crosstab optimization. when i spoke with ben he said around 1m impressions is a good point. i had an outlier that had 96 clicks and one conversion but otherwise i wouldn’t focus on that part yet.
I agree thats not enough data to know what to do at all.
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