In my (seemingly) neverending quest for PPV success, I’m finding that
how I balance my time is a key component to how much progress I’m
2 weeks ago I started keeping a daily progress journal – literally a list
of whatever I accomplish on each particular day.
Doing this has made me realize I’ve spent WAY too much time optimizing
or trying to optimize what ultimately turn out to be losing campaigns.
So I guess my question is this:
Everybody is different, but what’s a good general ratio to aim for when it
comes to setting up new campaigns vs tweaking existing ones?
I feel like if I can get this balance right I’ll make much faster progress.
I guess a follow up question may be something to do with psychology.
Is there a way to know when it’s best to quit an offer? I have numerical
cost targets that I try to stick to, but I’m finding it hard to stick to them
when I can see others doing well with a particular offer. If it feels like if
they can make it work then so should I.
Is it just a case of discipline here, or are there hidden factors I’m not
As always, very appreciative of your time.
organization, systems, delegation
Thank you to Mr Attila…
… but does anybody else have input here?
Generally I go by gut feeling.
If I am running an offer I have proof others are making it work I stick longer to it and spend way more that I would normally.
If it’s a new offer that has no history I would spend prob 10x – 20x the campaign payout before I make any decisions.
Thank you sir. Very useful.
Anybody have insight into why some offers work for some people but not others? Is it just a matter of different minds/working processes coming up with different angles and things?
You need an offer that has been proven to convert, and does volume (this is where you hit up your am and you say "Hey can you tell me which offers in vertical X are doing the most volume?"
You have to pair an offer with the right traffic source (easy way: fire up a spy tool like <a href='https://gossips.best/wrw' rel="nofollow" target='_blank' onmouseout='UnTip()' onclick="Tip('
‘, BGCOLOR, ‘#DDDDDD’, BORDERCOLOR, ‘#000000’, BORDERWIDTH, ‘1’, WIDTH, ‘-500’, TITLE, ‘WhatRunsWhere’, SHADOW, ”,FOLLOWMOUSE, 0, OPACITY, ’95’, FADEIN, ‘300’, FADEOUT, ‘300’, CLICKCLOSE, true,FOLLOWSCROLL, true,CLOSEBTN, true, PADDING, 0)” style=”font-style:Normal;text-decoration:None;text-transform:None;font-size:100%;”>wrw, and see what top 3 traffic sources are being used for offer)
You have to find the right angle for the offers (spy, come up with your own, if you can’t then have anglesaurus do it for you)
You have to find the right design that connects with the demo the best (based on psychology – finch has an awesome post about this here)
You have to send the right message with your lander (educate, scare, surprise, shock, try different methods, long copy, short copy)
Hope this helps… we do it all… continuously … offers die, so you always gotta be on top of your game… faster you get something online the right way and tested, the faster you win.
I ran pSafe antivirus when no one ran it really, banked hard — because I had the systems to come up with angles, design banners, setup campaigns, collect data, optimize data in place, and we were able to get it to profit in 24 hours.
@the_writer – Yep, I think that’s the reason.
To be honest, my attitude to this one tends to be that there are a lot – a lot of fish in the AM sea. I don’t spend too much time wondering why others can get an offer working and I can’t.
AM’s a partial information game anyway, so they may have all kinds of advantages I don’t know about, or the information I have may not be entirely accurate.
I know that if I keep testing I’ll find more offers that I can get to convert, and that’s all that matters at the end of the day.
Mr Attila, that is a pretty excellent post. Thank you, I am very grateful. Way to add some value here on STM
This is important for me to remember – that it doesn’t matter if I can’t get Offer A to convert… because there’s always Offer B, Offer C, and so on.
I think sometimes I forget that, and a little scarcity creeps into my mindset – like "it’s this offer or bust".
Very valuable information for me personally here in these replies, thank you sincerely to everybody who posted.