a) Would you recommend growing a Facebook page and then use that audience to advertise to them via the page or by selecting that audience in an ad campaign?
b) Would you directly run paid ad campaigns.
Would it be safe to say that a) for long term benefits and b) for short term?
My fear is that all this Teespring hype disappears before I’m able to run profitable campaigns through a)
Option c) would be to do both but I want to focus on 1 strategy.
What do you think?
For Teespring (aka short-term) models: option b
For medium-term, option a.
For long-term, neither; build a presence off of FB, as they’re not very good to Page owners and it’s only getting worse.
+1 to what Josh said.
Its funny that FB even makes you pay to reach your own followers… well, not really funny i guess..