i have a questions for all the click bak and bing expert when you are doing direct linking how many keywords do you put in one campaign and do you go broad with your keywords ?
for a sample if you are promoted a cure cure diabetes product do you bid on keywords like "cure diabetes fast " or more broad keywords like what is cure diabetes ?
on bing is good to start with exact mach or phrase ?
From:vanbino Date: 11-25-19
The answer is there is no right or wrong way. If you have the budget bid broad or BMM. If you don’t keep the keywords as exact and test what converts and what does not. The only real thing to keep your eye on is the exact Query string and adding in negative keywords to the campaign. In this manner you can bid on phrases and broad keywords with out draining your budget.
Ensure your LP is Bing complient and you are good to go. In the end it just comes down to testing and optimizing. The diabetes niche is a hard one with lot’s of competition so you are really going to have to build up a nice BIG list of long tail keywords. You can also focus on angles like diets for controlling diabetes. People who are looking for diets and healthy eating along with the keyword +diabetes are clearly looking for ways to improve their health.
From:jerdei Date: 11-25-19
From:David Date: 11-25-19