On fb when setting up campaigns I am able to get one ad profitable on a massive demographic. But as soon as I multiply the same ad to another campaign which targets the same the demograpics (fan page). I break even or lose money.
Is there some sort of tactic I am not using when mutipling my winning ads.
why are you multiplying it ? You can raise your budget and just keep one ad a campaign too, if your concern is FB not spending your daily budget then raise your bids a bit if you are profitable enough.
I use facebook’s Optimize for conversions, so each time I increase the ad to 100 per day or something. I get auto optimized out and end up paying a higher cpc. I have tired to run same ad on cpc and cpm but get the cpc down to the same level as the facebooks Optimize ad.
But the facebooks Optimize ad, does not maintain the same cpc on higher spends.
In my experience with the auto cpm the pricing is all over the place- regardless of targeting or conversions. Even if the system hits the set CPA it will maximize set spend to take your funds "magically"
I am lost a little bit. Do you have the funds to scale? Can FB spend all your budget? Then increase it and scale as hard as possible by increasing your budget, what’s the big deal? Or Im missing something? Dont get stuck at "600% ROI", it means nothing if you can get 15% ROI but profit 5k a day